Passenger<\/a> Survey, travelers globally prioritize streamlined, tech-enabled travel experiences, with many embracing biometric identification, digital wallets, and off-airport processes for a smoother journey. <\/p>\n\n\n\nThe survey sheds light on both general preferences and regional variations in passenger priorities and expectations, underscoring the industry’s push towards modernized, digital-first travel.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Convenience-Driven Planning, Booking, and Payments<\/p>\n\n\n\n
Convenience in booking and payment is paramount for passengers across regions. <\/p>\n\n\n\n
With 71% of travelers opting for online or mobile app bookings, 53% of whom prefer airline websites\/apps over human interaction, the trend underscores a strong shift toward digital engagement. <\/p>\n\n\n\n
Additionally, 79% of travelers favor using credit or debit cards, with an increasing openness to digital wallets. <\/p>\n\n\n\n
IATA\u2019s Modern Airline Retailing initiative aligns with these preferences, supporting customer-centric solutions through New Distribution Capability (NDC) and the Airline Retailing Maturity Index.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Enhanced Airport Efficiency with Biometrics and Digital Identity<\/p>\n\n\n\n
Survey data reveals that 85% of passengers are open to sharing immigration information before departure to speed up airport processes, while 89% favor trusted traveler programs to simplify security screening. <\/p>\n\n\n\n
Already, 46% of travelers are experiencing biometric identification at airports, and 75% prefer biometrics over traditional methods. <\/p>\n\n\n\n
IATA\u2019s One ID initiative aims to respond to these demands, focusing on paperless, biometric-powered journeys that ease passenger flow and improve airport efficiency.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Regional Insights: Diverse Preferences on Convenience, Price, and Tech Adoption<\/p>\n\n\n\n
Africa: African passengers value convenience but often face limited options. They rely on travel agents more than other regions and show a strong interest in tech adoption for streamlined travel.<\/p>\n\n\n\n
Asia-Pacific: Price-conscious Asia-Pacific travelers lead in mobile app and digital wallet usage. <\/p>\n\n\n\n
They also engage heavily with biometric technology, though satisfaction with this technology is mixed.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Europe: European travelers prefer credit\/debit cards and are more cautious about digital solutions, especially around personal data sharing, with lower satisfaction in biometric experiences than other regions.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Middle East: Middle Eastern passengers prioritize airport services and facilities, with many opting for channels involving human interaction. <\/p>\n\n\n\n
They are enthusiastic about using digital wallets and biometrics, with high satisfaction in biometric adoption.<\/p>\n\n\n\n
<\/p>\n\n\n\n
North America: North Americans prefer credit\/debit payments and are frequent users of loyalty points.<\/p>\n\n\n\n
Nearly all are interested in pre-arrival data submission for smoother security screening, and they report high satisfaction with biometrics.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Latin America & Caribbean: This region values payment flexibility, with a preference for installment options. <\/p>\n\n\n\n
They have lower biometric usage but show strong willingness to adopt it and high satisfaction when they do.<\/p>\n\n\n\n
<\/p>\n\n\n\n
Youth-Driven Demand for Digital Solutions<\/p>\n\n\n\n
Younger passengers, particularly under-25s, show a higher inclination towards digital payments and biometrics, with 51% favoring digital wallets and 90% keen on using smartphones for a fully digital travel experience.<\/p>\n\n\n\n
IATA continues to lead the industry\u2019s transformation, addressing the need for seamless, secure travel solutions. <\/p>\n\n\n\n
As travelers demand faster, more transparent processes, IATA\u2019s innovations are set to enhance passenger satisfaction across the globe.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"
According to IATA, 2024 Global Passenger Survey, travelers globally prioritize streamlined, tech-enabled travel experiences<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":9192204,"featured_media":683071,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103756,5,270115,266234,9,75339,25],"tags":[135004,11963,5302,114550,3868,40813,1541,81379,135882,266,185122,1427,135003,2529,102646,69401,93200,111907],"class_list":["post-683037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-africa","category-airline-news","category-airline-news-in-africa","category-airlines-news-of-europe","category-europe-travel-news","category-european-travel-news","category-news-pick","tag-african","tag-airport","tag-asia-pacific","tag-biometrics","tag-caribbean","tag-digital","tag-europe","tag-european","tag-global-passenger-survey","tag-iata","tag-international-air-transport-associations-iata","tag-latin-america","tag-middle-eastern","tag-north-america","tag-north-american","tag-passenger","tag-travel","tag-travelers"],"aioseo_notices":[],"gt_translate_keys":[{"key":"link","format":"url"}],"_links":{"self":[{"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/posts\/683037"}],"collection":[{"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/users\/9192204"}],"replies":[{"embeddable":true,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/comments?post=683037"}],"version-history":[{"count":1,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/posts\/683037\/revisions"}],"predecessor-version":[{"id":683073,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/posts\/683037\/revisions\/683073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/media\/683071"}],"wp:attachment":[{"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/media?parent=683037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/categories?post=683037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.travelandtourworld.com\/wp-json\/wp\/v2\/tags?post=683037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}