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Tourism Ireland Hosts Spanish Media to Showcase Northern Ireland Tourist Gems

Tuesday, April 16, 2024

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Tourism Ireland

Journalists from prominent Spanish media outlets, including leading daily newspapers, recently visited Northern Ireland, hosted by Tourism Ireland and Tourism Northern Ireland.

These journalists, whose collective audience numbers in the millions, arrived in Belfast on a direct easyJet flight from Barcelona. The visit aimed to highlight Northern Ireland attractions and ease of access from Barcelona and Catalonia, enhancing its appeal to Spanish tourists through the content these journalists will publish.

Susan Bolger, Tourism Ireland’s Manager Spain, said: “Tourism Ireland was delighted to invite these influential Spanish journalists to come and discover some of our superb visitor attractions and experiences. This is an exciting time for Northern Ireland, with lots to inspire potential visitors, including the Belfast 2024 cultural programme.

Tourism Ireland undertakes a busy publicity programme around the world each year to raise the profile of Northern Ireland – and visits by influential journalists like these are a key element of that programme. The articles and content the journalists share will be read by millions of people – so this visit is a really good opportunity to showcase Northern Ireland and inspire a wide audience of prospective Spanish visitors to begin planning a holiday here.

The journalists’ itinerary included visits to iconic sites like Titanic Belfast and Titanic Distillers, participating in the Belfast Traditional Music Trail, touring Belfast City Hall, and traveling the scenic Causeway Coastal Route with stops at Carrickfergus Castle, Carrick-a-Rede Rope Bridge, and the Giant’s Causeway.

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